Monash University

Rabbit Hole Pre Rolls

With social media always feeding us what we want to hear, we’ve become a victim to our algorithms… stuck in a rabbit hole that only validates misguided opinions rather than challenges them.


So we intercepted people going down the biggest misinformation rabbit holes with 30 mini documentaries to counter the fake news with educated perspectives.



Case study:


With social media always feeding us what we want to hear, we’ve become a victim to our algorithms… stuck in a rabbit hole that only validates misguided opinions rather than challenges them.


So we intercepted people going down the biggest misinformation rabbit holes with 30 mini documentaries to counter the fake news with educated perspectives.



Case study: